ASTA’s Rebranding and 8 Other Tourism Trends This Week

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Liberty Travel

A travel agency. ASTA will rebrand and change its name to the American Society of Travel Advisors. Liberty Travel

Skift Take: This week in tourism, we discussed ASTA's rebranding to "American Society of Travel Advisors," as well as the political issues the group must face. Then, don't miss our in-depth profile of Visit Philadelphia CEO Meryl Levitz, who's retiring after 40 years of promoting the same destination.

— Sarah Enelow-Snyder

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