Hopper Begins Offering ‘Secret’ Airfares Below Published Rates

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Hopper, a mobile-only travel seller, is starting to offer secret airfares below rates published elsewhere. Hopper

Skift Take: It's clear why these secret airfares would be popular among carriers. But if the "secret" is saving a measly 5 percent in exchange for even more uncertainty and anxiety during the booking process, how popular will it be among users?

— Sarah Enelow

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