How Sheraton Lost Its Way and 5 Other Hospitality Trends This Week

By | Posted:

Kevin Dooley

A Sheraton hotel in Arizona is pictured. Marriott is trying to transform the Sheraton brand. Kevin Dooley



Skift Take: This week in hospitality, Alexa in hotel rooms was top of mind, but we also took a long look at brand identity and how Marriott is trying to transform Sheraton.

— Sarah Enelow-Snyder

Read the Complete Story On Skift

Read Article