TripAdvisor Bets on Activities and 8 Other Digital Trends This Week

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TripAdvisor predicts tours and activities will become a huge business for the company.

Skift Take: Once again this week we heard of the mighty potential of tours and activities, this time from TripAdvisor CEO Stephen Kaufer. Meanwhile, personalization continues to be a theme on the minds of many travel executives these days.

— Tom Lowry

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