Wellness Newsletter: ‘Spotify of Fitness’ Aaptiv Takes Its Audio Workouts Global
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A woman is shown at the gym with headphones. Aaptiv, an on-demand audio fitness app, recently announce that it's expanding globally to 20 countries. @modan255 / Unsplash
Skift Take: Exercise, yoga, and meditation are surging in popularity, but consumers are as time-crunched as ever. It’s no wonder that the audio-based fitness brand Aaptiv (yes, there’s an app for that) has taken off.