Why Luxury Hotels Spend So Much Time Choosing Bathroom Amenities

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Geoff Lung

The Sofitel Sydney Darling Harbour, Australia. The AccorHotels brand is refreshing its bathroom amenities. Geoff Lung

Skift Take: The general manager of Le Royal Monceau, Raffles Paris once told us that "the bathroom says everything about a hotel." We agree. Focusing on the bathroom amenities — the soaps, lotions, and potions — provides a valuable insight into the brand story.

— Laura Powell

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